Portals - are you getting enough?

Most buyers use the internet in their search for a home, so sellers need to be sure that their property is found and promoted quickly and easily. It is therefore important that estate agents subscribe to the most effective property portals because this is how buyers are directed to any property.

Many property portals have come and gone over recent years and whilst a few specialist portals remain the overall market is dominated by the following:

OnTheMarket, Rightmove, Zoopla, Primelocation and Boomin.

Each has so much coverage that many buyers don’t always feel they need to search them individually especially as they become familiar with the workings of one or the other. However, we would always recommend searching all the portals as not every agent advertises their properties on them all.

We are firm believers that when selling a property, it is really important to choose an agent that subscribes to all of the major portals. This means that a seller’s property is much more likely to be found online resulting in a greater response and therefore receiving a higher chance of achieving a better price.  We also find that due to our excellent portal exposure, our own website ranks highly in a Google search.

This is not about stealth marketing – it’s about exposure! Our role is to maximise the exposure and harness response, leading to a faster sale where competition between buyers increases the results. So, properties need to be seen – everywhere!

When selling your home, it is critical that you get it right, first time, so we’ve never held back when it comes to embracing the efficiencies of effective online technology. With Livermores you can feel secure in the knowledge that your property will be exposed to the very highest number of suitable buyers available; That’s what we do all day every day to help our sellers and one of the reasons we have been so successful in selling so many properties in our area!